Transform the Retail Customer Experience and Increase Revenue with Digital Media.
View Webinar.
"Bringing
Research to Retail"™
PLATT
RETAIL
INSTITUTE
Welcome
to the Platt Retail Institute
The
Latest: In our
fourth-quarter issue of
Quarterly Retail Analytics,
we revisit
the mantra that 70% of purchase decisions are made in-store. Read
the Article.
We also present our most comprehensive (and disturbing)
economic summary. For the rest of the fourth-quarter issue, subscribe
to
Quarterly Retail Analytics.
About Platt Retail
Institute: The Platt
Retail Institute is recognized as a world-leading expert in
research and consulting to retailers, media companies, financial
institutions, hardware, software, transmission, and other business
enterprises seeking to impact the customer in-store experience. PRI
serves as a knowledge bridge between the academic world and
industry by synergizing the wealth of knowledge being produced at the
university level with the need for more advanced yet practical business
research and insight at the customer level. In addition to our global
consulting expertise, we publish ground-breaking industry Working
Papers detailing the impact of digital communication networks, as well
as the
Quarterly Retail Analytics.
This publication contains essential
economic data as well as the latest developments in the digital
communication network field, and North American and European
digital communication network activity indices.