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Journal of Retail Analytics

PRI’s Journal of Retail Analytics is a comprehensive quarterly publication that addresses the current state of the retail economy, and also includes news and case studies regarding digital customer-facing technologies. The Journal provides essential, in-depth information on the economy as it impacts retailers and consumers. In addition, the Journal details developments in the digital communications industry. PRI's offices, projects, and extensive contacts in North America and Europe enable the firm to report on cutting-edge global events. Furthermore, the Journal features industry-leading guest columnists, thought-provoking case studies, network profiles, and more.

The most recent edition of the Journal of Retail Analytics is available for free download here. Individual articles from previous editions of the Journal may be downloaded from the PRI Resource Library.

The 2Q 2014 Journal includes the following articles:

  • PRI 2Q 2014 Retail Outlook: Retail Sales Will Revive in a Resilient Economy Capable of Growth and Recovery
  • Consumer Location-Based Analytics Deliver Actionable Insights
  • From Roadkill to Nirvana
  • Jyske Bank Delivers Live News Using Digital Signage Technology
  • PRI Research Article Summary: Deployment and Test of the Digital Life Experience at an AT&T Retail Store
  • Solutions as a Service: A Fresh Approach for the Retail Industry
  • Testing the Service Recovery Paradox: Myth or Reality?
  • The New Kids on the Block: E-tailers and Consumer Product Brands Try Their Hands at Brick and Mortar
  • Understanding and Leveraging Emotions in Retailing, Part III: How Retailers Create Emotional Experiences in Stores and Online

Download the current issue of the Journal of Retail Analytics below:

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