Platt Retail Institute
Recognized worldwide as a leading consumer behavior research and consulting firm focused on improving the customer experience
Platt Retail Institute at The Chicago School of Professional Psychology (PRI) is recognized worldwide as an industry-leading expert in research and consulting to retailers, media companies, financial institutions, hardware, software, transmission, and other business enterprises seeking to impact the customer in-store experience.
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PRI News
The Platt Retail Institute (PRI) just released the first North American Digital Signage Index. This Index details industry activity in the third quarter 2009 and also includes a three-to-six-month outlook. Index results are reported on both a composite and industry sub-segment level. PRI compiled the Index in conjunction with its affiliate, the Chicago School of Professional Psychology. See the 4th Quarter 2009 North American Digital Signage Index here.
Did you spend more this year for holiday gifts? If so, you're following the trend, as retail sales are better than anticipated. But does that mean the economy has turned around? Click here to see the 4Q2009 edition of PRI’s Journal of Retail Analytics and read the Business Outlook article to get PRI’s view on the economy. You will also find digital signage case studies, guest columns, and several articles from contributors about the state of the digital signage industry in Europe.
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Research & Resources
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News
Digital Signage Expo provides the latest news on the Digital Signage industry to PRI.
Digital Signage Group’s Code of Conduct Provides Consumer Privacy Guidelines
February 8, 2010
Gefen Debuts 1:8 Multi-Format Video Distribution Extender at Digital Signage Expo
February 8, 2010
Digital Signage Display Experts Program Debuts at Digital Signage Expo 2010
February 8, 2010
Ad Council Offers Haiti Relief PSAs to U.S. Digital Signage Network Operators
February 8, 2010
MuxLab HDMI Econo Plus Extender Streamlines Digital Signage Cabling
February 8, 2010
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