Transform the Retail Customer Experience and Increase Revenues with Digital Media
More than ever, retailers need to attract the attention and purchasing power of today's customer. Join us for this informative and complimentary webinar and learn how digital media can help your business transform the customer experience and increase revenues by providing high impact, dynamic content for branding, in-store promotions, and employee communication and training. Please click here to watch this webinar.
Monetizing DOOH Networks -- Business Models for Converting Ad Inventory to Money
Digital out-of-home, or place-based media, is becoming an accepted and desired form of communication between advertisers and their potential customers. In this webinar, PRI Director and Research Fellow Steven Keith Platt joins Graeme Spicer, General Manager of Digital Media at NEC Display Solutions North America, to discuss how to reach consumers in various contexts and environments throughout their day.
Communication Effectiveness in Higher Education
A research study by the Platt Retail Institute examined the methods used to communicate several types of information to students and faculty on college campuses. The study revealed the rising influence of text messaging and digital signage. Register and download the archive of a webinar on this topic featuring Steven Keith Platt, PRI Director and Research Fellow, and Steve Acquista, Director of Digital Signage, Black Box Network Services.